Crafted by founding dentists, these toothpaste tablets deliver 1,450ppm of fluoride to support optimal enamel protection and strengthen teeth’s resistance to decay. Four naturally sourced, high-grade stain removal agents work gently to lift stubborn stains, leaving a naturally brighter, more confident smile.
SLS free, palm oil free, animal cruelty free, and vegan certified, the Original 248 tablets combine science and sustainability in a format that suits the whole family.
• Key ingredients: Isomalt, Calcium Carbonate, Sorbitol, Sodium Bicarbonate, Yeast, Cocamidopropyl Betaine, Microcrystalline Cellulose, Acacia Senegal Gum, Stevioside, Mentha Viridis Leaf Oil, Sodium Monofluorophosphate (1,450ppm), Hydrated Silica, Kaolin, Magnesium Stearate, Mentha Arvensis Leaf Oil, Menthol, Mentha Piperita Oil, Silica, Limonene
• Skin type / use case: Suitable for daily use by the whole family, including those seeking SLS-free, vegan, and palm oil free oral care
• How to use: Pop a tab and chew for 5 seconds before brushing as normal with a wet toothbrush. Brush twice a day for 2 minutes using an electric or manual brush, cleaning the inside, outside, and chewing surfaces of every tooth. Brush before breakfast; if brushing after eating, wait at least 30 minutes. Floss first, then brush for two minutes morning and night. Do not rinse straight after brushing, and allow the active ingredients to keep working.
• Packaging: Refill pouch only. Decant the product immediately upon receipt into a watertight container. Delivered in 100% plastic-free packaging that is refillable, compostable, or infinitely recyclable.
• Origin: Made in the UK
• Impact: SLS free, palm oil free, animal cruelty free, and vegan certified; 100% plastic-free packaging
A considered choice for effective daily oral care that respects both your health and the planet.


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