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WHY WE EXIST

The fashion industry is fractured.

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Independent brands that were already doing things right, before anyone was watching

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GREENSPARK VERIFIED

Every order moves the number

Here’s where we are

421

Trees planted

5.55

Tonnes of CO2 offset

600

Plastic bottles recovered

151

Kelp Planted

132

Days of water supplied

Brand Showcase

AAKS

AAKS creates distinctive handcrafted bags where bold colour, sculptural shapes and traditional Ghanaian weaving come together. Founded by Akosua Afriyie-Kumi, each piece is woven by skilled artisans in Ghana using locally sourced raffia, with every collection exploring unexpected combinations of colour, texture and silhouette. Taking around ten days to complete, the bags celebrate the character and individuality of true craftsmanship. Contemporary, expressive and unmistakably individual, AAKS brings a fresh perspective to woven accessories designed to stand out and be treasured.

THE BRANDS

25 Brands
Each one earned its place

Makers of change we have identified

EDITORIAL

Curated Edits

Perspectives not categories

The Wool Story

A celebration of wool in all its forms. From classic knits to modern tailoring, explore versatile staples made to endure.

Quiet Luxury

Less noise, more impact. Elevate your look with sleek staples that whisper confidence and redefine what it means to be dressed up.

Besma's Picks

A selection curated by sustainability fashion writer Besma Whayeb. Thoughtful pieces chosen for their timeless design, comfort, and everyday wearability.

EDITORIAL

The Fractured Journal

For those who want to know what they’re buying

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