Pärla

Brand Story

Pärla is redefining oral care through science led design and uncompromising sustainability.

Created by three of the UK’s leading dentists, Pärla was born from a shared belief that the oral care industry needed a serious rethink. Plastic tubes, harsh chemicals and empty promises no longer made sense. What did make sense was smarter science, cleaner ingredients and products designed with both people and planet in mind.

Designed by dentists and built for the future, Pärla combines over 30 years of clinical expertise with planet friendly innovation. Every formulation is created to support oral health as part of overall wellbeing, using effective, clean ingredients and natural flavourings without unnecessary additives.

Sustainability is not an afterthought. Pärla is proudly B Corp certified, holding itself to the highest standards for social and environmental responsibility. The brand is committed to 100 percent plastic free packaging, transparent practices and genuinely sustainable choices, with no greenwashing and no gimmicks.

Behind Pärla are three respected figures in modern dentistry. Dr Rhona Eskander, an award winning dentist and advocate for women in the workplace, is widely recognised for her impact on the health and wellness space. Dr Simon Chard, President of the British Academy of Cosmetic Dentistry, brings decades of experience and leadership to the brand. Dr Adarsh Thanki, a leading cosmetic dentist based in London’s medical district, adds further depth of clinical expertise and patient focused care.

Together, they are on a mission to revolutionise oral care, creating products that look good, feel good and do good.